Brand Protection

Safeguard your brand from counterfeits and unauthorised use.

Why Brand Protection is Crucial for any Business

Brand protection is essential for businesses to safeguard their reputation and prevent unauthorised use of their intellectual property.

It helps maintain trust among customers and ensures that competitors do not take advantage of their brand equity.

Unfortunately, in today’s society someone is always looking for a quick way to make money or run a scam and this is usually at the expense of a genuine brand who have worked hard to build up their business over a number of years.

Effective Brand Protection Services for Your Business

At Surelock, we offer comprehensive brand protection services to safeguard your business from counterfeit products, unauthorised sellers, and intellectual property infringement.

Our proven strategies and advanced technologies ensure that your brand remains secure and your customers can trust the authenticity of your products.

Identify Counterfeit Products and Unauthorised Sellers

Our team of experts utilise cutting-edge technology for surveillance, undercover operations, and extensive market research to identify counterfeit products and unauthorised sellers that may be damaging your brand reputation.

Enforce Intellectual Property Rights and Take Legal Action

We work closely with legal professionals and the authorities to enforce your intellectual property rights and take necessary legal actions against those who infringe those rights, ensuring that your brand is fully protected.

Monitor Online Marketplaces and Social Media Platforms

Comprehensive monitoring allows us to track and analyse online marketplaces and social media platforms worldwide, identifying any potential threats to your brand and enabling prompt action.

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Protect your brand with Surelock's brand protection services.

Our brand protection services provide advanced monitoring and enforcement solutions to safeguard your brand's reputation and intellectual property.

With Surelock, you can stay one step ahead of counterfeiters and unauthorised sellers, ensuring the authenticity and integrity of your products.

Brand Protection Services for Your Business

Our brand protection services include trademark monitoring and anti-counterfeiting measures, as well as online brand monitoring to safeguard your brand's reputation.

Trademark Monitoring

Stay informed about potential trademark infringements and protect your brand's identity.

Anti-Counterfeiting Measures

Combat counterfeit products that can harm your brand's reputation and revenue.

Online Brand Monitoring

Monitor online platforms to detect and address unauthorised use of your brand.

"Solid service for investigating criminal activities on unofficial product. Members of Trademarks and Rightholders Against Piracy. I have been working with Ron and his team now for many years and he provides very strong coverage and is highly effective in removing counterfeit merchandise."

Mordy Benaiah

Pyramid International

Insights

Success Stories

Real-life case studies of successful brand protection campaigns

How We Protected a Global Brand

Surelock are retained by some of the biggest brands in the world, when we are initially engaged, we assist them develop a brand protection strategy, and compile an anti-counterfeit guide for use by the authorities. In order  to identify how bad a counterfeit problem they have our dedicated surveillance teams trawl the marketplace, identifying locations manufacturing and selling, we them make test purchases, authenticate these as counterfeit and liaise with the authorities to have enforcement action taken.

Preventing Counterfeit Products

This is a never-ending problem with countries like China and Turkey mass manufacturing good quality counterfeits the problem will never stop. We do assist to curtail it, by registering the brand with UK Border Force, then assisting when items are detained at the ports, identifying these as counterfeits and having them destroyed. Valuable intelligence is also gained which identifies the infringers in UK. Being one of the most pro-active brand protections companies in UK we actively carry out long term investigations to identify where the counterfeits are stored, then arrange enforcement action either with PIPCU or local Trading Standards, our success over past years have resulted in £100’s million worth of seizures on a regular basis.

Protecting Online Reputation

A great deal of counterfeits are now sold on the internet, various platforms in UK such as eBay, Amazon, and Etsy, there are many more, also globally on platforms such as AliExpress, Alibaba, and Pandabuy, again there are many. We do work alongside these companies in the fight to stop the counterfeits coming into UK. We have a very successful dedicated team who deal with internet/social media who have taken down numerous bogus websites and many thousands of online marketplace listings for trademark and copyright infringements.

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Frequently Asked Questions

Find answers to common questions about our brand protection services.

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What is brand protection?

Having established a brand, we assist with developing a brand protection package, ensuring it is properly registered, then we will police the marketplace online and physical to combat infringements of your brand, working with your lawyers or the authorities.

Why is brand protection important?

to protect your intellectual property rights, stops infringements and maintain credibility of the genuine items, also retail losses through inferior items being sold.

How can brand protection benefit my business?

Once your brand is established and well known in the marketplace, brand protection will help enhance your reputation and keep the infringing items from being sold.

What services do you offer?

We offer a complete Brand Protection programme, from helping ensure the brand is correctly registered, preparing a brand protection guide, pro-actively policing the marketplace online and physically in order to identify and take legal action against the infringers and seize the offending items either working with your lawyers or the authorities.

How can I get started?

If you need this service, please make contact and we will discuss all options available.

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